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  • Kate

    Member
    January 18, 2024 at 8:39 am

    Thanks so much Erica – I love all these ideas! My only remaining question is do you think Healthy Aging is a good niche? We’ve been racking our brains for months trying to figure out if we should narrow it because “healthy aging” is not really a pain point. We think pain points are lack of energy, weight gain, heart health, brain health, etc — I’d like to still stick with healthy aging because nutrition touches all these pain points and more, but do we need to focus on just one of these pain points instead? Or is there a way to reword “healthy aging” to target more of a pain point? I went through the whole blog to business section and am still struggling. I think if we could get clear on this point, everything else would fall into place. Thanks!